Expert strategy.
AI
speed.

We design your growth strategy. Then AI agents — running natively in Slack and your existing tools — execute it. You approve each action in one tap. The agents ship, measure causally, and compound what they learn back into tomorrow's plan.

[ 01 ]/ MORNING

Strategy meets data

Experts design your growth strategy upfront. Each morning, the agent fuses that strategy with internal performance data, external market signals, and everything it's learned so far — producing a ranked list of actions to ship today.

You approve

The agent lives in Slack. Nothing touches your business without a human sign-off — the proposal, the rationale, the target, right where your team already works. One tap.

It's live

Shipped and causally attributed. Your feedback, the results, and the data all fold back into tomorrow's plan — the loop gets sharper every cycle.

Expert strategy. AI speed.

We design your growth strategy. Then AI agents — running natively in Slack and your existing tools — execute it. You approve each action in one tap. The agents ship, measure causally, and compound what they learn.

9:41
#cgs-growth
CGSAI9:41 AM
Good morning. Ranked today's 7 actions for @acme.
internalexternalstrategy
CGSAI9:43 AM
@mara — approval needed before this ships.
⚑ APPROVAL · EXP_4821
Pricing hero — Variant B
Replace /pricing H1. Est. +9–14% trial CVR.
ApproveReject
CGSAI9:44 AM
Shipped — pricing hero is live.
EXP_4821 · TRACKED · ATTRIBUTING IMPACT
[ 01 ]/ MORNING

Strategy meets data

Experts design your growth strategy upfront. Each morning, the agent fuses that strategy with internal performance data, external market signals, and everything it's learned so far — producing a ranked list of actions to ship today.

[ 02 ]/ APPROVAL

You approve

The agent lives in Slack. Nothing touches your business without a human sign-off — the proposal, the rationale, the target, right where your team already works. One tap.

[ 03 ]/ LIVE

It's live

Shipped and causally attributed. Your feedback, the results, and the data all fold back into tomorrow's plan — the loop gets sharper every cycle.

ADVERTISING STRATEGY · LIFECYCLE MANAGEMENT · GROWTH LOOPS · AI AUTOMATION · DATA SCIENCE · ADVERTISING STRATEGY · LIFECYCLE MANAGEMENT · GROWTH LOOPS · AI AUTOMATION · DATA SCIENCE ·
( THE PROBLEM )

MOST GROWTH IS GUESSWORK.

Traditional agencies optimise for spend efficiency. Analytics platforms show you what happened, not why. A/B tests prove correlation, not causation. You're left with dashboards full of data and no reliable signal for what to actually do next.

[ 01 ]
CORRELATION ISN'T CAUSATION

Your best-performing campaign might be riding brand lift built six months ago. Traditional analytics can't tell you the difference — so you keep scaling the wrong things.

[ 02 ]
ATTRIBUTION IS BROKEN BY DEFAULT

Last-click, first-click, even multi-touch — they all measure what happened. None of them measure what your spend actually caused to happen. The gap between those two numbers is where budget disappears.

[ 03 ]
AGENCIES OPTIMISE FOR SPEND, NOT SIGNAL

Most growth partners are incentivised to spend more of your budget. Proving what's working — truly proving it — is structurally against their interest. So they don't.

( HOW WE FIX IT )

STRATEGY BY
EXPERTS, RUN
AT AI SPEED.

We replace the guesswork with a loop. Experts design your growth strategy. AI agents — running natively in the tools your team already uses — execute it at speed. Every action requires a human sign-off before it ships. Every result feeds back into the strategy. The intelligence compounds because the attribution is causal, not correlation.

PHASE 01
WEEKS 1–2
STRATEGY + AUDIT

Our experts map your full growth surface, design your custom strategy, and identify where you're flying blind. You get a ranked view of where causal lift is most likely hiding — before we spend a dollar.

Custom growth strategy design
Full-funnel attribution audit
Channel-level incrementality baseline
Ranked hypothesis list
PHASE 02
WEEKS 3–8
AGENTS EXECUTE

The agent generates daily ranked proposals directly in Slack — right where your team already works. You approve in one tap. It executes autonomously, ships with a causal measurement plan, and your feedback feeds the next round.

Daily AI-ranked action proposals
One-tap human approval in Slack
Autonomous execution in your tools
Causal measurement on every action
PHASE 03
WEEK 9+
THE LOOP COMPOUNDS

Validated wins fold back into the strategy. The agent learns from your approval patterns, the data, and our causal attribution methodology — the hypothesis engine sharpens every cycle. The loop multiplier climbs. Growth compounds on itself.

Wins fed back into hypothesis engine
Compounding velocity tracking
Incrementality reporting
Continuous loop optimisation
( TRACK RECORD )

STRATEGY RIGOUR,
MEETS OPERATOR SPEED.

CGS launched in 2024. The two disciplines behind it go back a lot further.

The strategy comes from my time at one of the big-three strategy consultancies, where I learned to structure ambiguous problems and design strategy under real commercial stakes.

The execution comes from seven years running growth in-house, at scale — where a strategy either compounds in the numbers or it doesn't:

+14% ROAS
On $50M+ annual paid spend, validated against incrementality testing
· luxury travel marketplace
35% YoY new-customer growth
From rebuilding attribution on Markov-chain modelling, alongside a 15% CAC reduction
· online services marketplace
Launch → $2.5M / month
New-markets revenue scaled in 12 months
· luxury travel marketplace

CGS is what happens when both sit in the same loop — the strategist who designs it and the operator who ships it are the same person, now moving at AI speed.

( CONTACT )

READY TO
COMPOUND?

We work with growth-stage companies that are serious about causal measurement and compounding return. Start with a 30-minute diagnostic call — no pitch deck, just an honest look at where your growth is leaking and what it would take to compound it.